Poor pro­mo­tional offers are meant to be exploited. I recently dis­cov­ered that the pro­mo­tional code for Miller Lite’s Peel and Reveal Carb Day Ticket Offer is the exact same on every label. All you have to do to claim the tick­ets is cre­ate an account on the IMS web­site. They’ll mail them to you or you can pick them up all Will Call.

  1. Go to http://www.indianapolismotorspeedway.com/millerlite and click on the Peel and Reveal Carb Day Ticket Offer
  2. Ver­ify that you can eas­ily fake your age and that you are an Indi­ana res­i­dent (even if you aren’t)
  3. Enter YC9PC4KRW3 and press “View Promotion”
  4. You’ll see you have 2 tick­ets to Carb Day that you can ‘Add to Cart’
  5. It’s all free to ‘Pro­ceed to Step 2′
  6. Now you need to cre­ate an account if you don’t already have one.

    You can only reg­is­ter one account per email address, but they never ask you to ver­ify your email address so you can put a fake one down. If you plan on pick­ing your tick­ets up at Will Call, you can fake all of your address infor­ma­tion as well. You just need to use your real name so that your photo ID matches when you pick up your tickets.

    This is the weak­ness of the pro­mo­tion. You can cre­ate as many accounts as you want and keep reusing the same code to claim as many free tick­ets as you want.

  7. After you’re done reg­is­ter­ing, you choose whether you want the tick­ets mailed to you or if you want to pick them up at Will Call (note: you need photo ID to pick up)
  8. Com­plete your order and then repeat these steps if you want more tickets.

If you get some free tick­ets because of this post and want to meet up next Thurs­day, leave a com­ment and we’ll share a Miller Lite at IMS.